The cultural test is a method of identifying British Films. A film must have a score of 16 (out of 31) to be classified as British.
2) Complete the task on the Factsheet, researching the films listed and finding out what they score on the cultural test:
Sweeney- 16+4+3+8 = 31 (BRITISH)
Attack The Block- 16+4+3+8 = 31 (BRITISH)
The King's Speech- 16+4+2+7 = 29 (BRITISH)
We Need To Talk About Kevin- 4+0+1+4= 9 (Not British)
Skyfall - 16+4+2+7=29 (British)
3) What is the main problem for the British film industry?
There are many British films to be made, but they have to be exhibited by various distribution companies which are foreign. Therefore they lose most of their revenue through synergy (cinema screenings, DVD and Blu ray sales etc). Other problems faced by the British film industry include : the glamorization of american actors over their British counterparts, better pay in Hollywood, and also the popularity of theater acting over film acting.
4) What are three of the strengths of the British film industry?
- Creativity - J.K Rowling's Harry Potter books have paved the way for successful British Films
- Outstanding Facilities - studios and camera companies attract investment from filmmakers around the world
- Financial aid - Organisations such as the BFI help with production and distribution costs
British filmmakers can rely upon co-productions with American studios or they could attempt to make low budget films aimed at a niche, British audience.
6) In your opinion, which of these two options would best safeguard the future of the British film industry?
I think that the second option - producing low budget films- would be the best safeguard as it will keep the essence of British culture and themes such as social realism relevant . They could attract audiences worldwide and ultimately allow British films to be made more frequently, benefiting upcoming British filmmakers and institutions such as the BFI.
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